Tayto Redesign

Be sure to keep an eye out in the shops for the redesigned Tayto packaging that we have been involved with over the past few months.  As well as changing the design Tayto have selected a heavier film giving the packaging a better feel as well as over all look- we have also strengthened a couple of the colours to really make them jump off the shelf!
It was quite a tough brief to change every element of the actual famous pack but to keep them still very familiar to possibly every single person in N Ireland!
AS well as the new packets we have also re illustrated Mr Tayto- giving him a range of emotions and poses.

To read and see more about this job please follow this link: Tayto Redesign