Creative Thinking- Where do you do your yours?

The challenge for this agency was to stand out by creating an innovative and disruptive present to send to their clients, with a special message about how important is to stimulate the creative process while thinking about brands. Therefore they found a good way to do so: They developed a special soap, with citric scents and exfoliating seeds that broaden and clean the mind that enhances creativity.  I like the thinking!
Nice work Ideas Lab!
Link: www.ideaslab.com.uy