Are you aware of the new Food information Packaging requirements? If not, then you need to be, and pretty soon!
We have already been involved in a number of projects for clients that have changed their overall packaging design in the last month, they took the opportunity to go for a total redesign when they were required to address the back of pack change requirements. Font size, allergen information, nutrition tables, storage instructions plus more now come under scrutiny, we have posted some links at the bottom of this where you can get more information on your legal requirements. If you have not changed your packaging now for a number of years, why not take this opportunity to look at the overall design- we would be glad to help you with this, if you want to talk to us in more detail, why not get in touch via our Contact us page, alternatively drop me an email: jason@blackthorndesign.co.uk More info: https://www.gov.uk/government/consultations/food-information-regulations-fir-2013 http://ec.europa.eu/food/food/labellingnutrition/foodlabelling/proposed_legislation_en.htm http://www.food.gov.uk/news-updates/news/2012/nov/defra-consultation#.Us6UFWRdVm0
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Blog or News?As well as graphic and packaging design, I am fascinated by new media and marketing, here I aim to pull together the best of this plus great online design "finds". Enjoy! Archives
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