This sign, spotted by Shane Donnellan in a schoolyard in Tuam, is flawless in its sentiment, but we’re sure if we saw it we’d be compelled to touch it, just to check, which is the exact opposite of the function of a ‘wet paint’ sign.

Via Joe.ie

We are back!  We had a great holiday- thanks for asking!
We have a hectic order book, but are always up to quote for any new work out there- be sure to drop us a  line or call us or details are all on our contact us page.

We love it when a bit of humour is injected into design, making the design part of an experience,  Y&R Brazil recently came up with a rather interesting interpretation of the common dining problem: food stuck in teeth. Created to advertise Colgate’s dental floss. We think this is ingenious. Take some time to appreciate the following images. 

[All photos Annie Leibovitz /Vogue]

Veteran photographer Annie Leibovitz – who made her name working for Rolling Stone in the early 70s – staged shoots at a number of dramatic rural locations around the country.
The nine-page shoot is featured in the September Issue of US Vogue.
Tourism Ireland says the spread will be a boon for the tourism sector and will help position the country as “a highly desirable and fashionable place to visit”.
We think that Leibovitz must have watched too much Quiet Man, or Darby O'Gill and the Little People before visiting.
What do you think?
link: the journal.ie

If you follow GAA, then you will be familiar with the rantings of poor Joe Brolly, well some wise guy decided to put together a range of T-Shirts and stickers featuring the angry face of the man himself!
The great debate has already started as to if his outspoken outburst was justified or not, one thing for certain is that the show will go on...

www.off yer trolly.com

Amazing minimal Movie Poster Series by London-based graphic designer Giulia Villa.

Student Design work: Mirim Seo - Ugly Fruit

“The idea came from the fact that US markets toss out 15 billion dollars worth of fruits and vegetables each year just because they are bruised or discolored. But they are still fresh and edible. I felt there was an opportunity to stop the waste, so Ugly Fruit was born. Ugly Fruit is a stand that makes juice, jams, and dried fruits out of unattractive produce donated from our neighbourhood grocery stores. Ugly fruit, pretty yummy!”

Designed by Mirim Seo 

We highly recommend getting yourself over to London Studio website to see more of their excellent work.  Here we have an lovely interpretation of their design Brief:


“To design the product packaging for New Zealand’s Rogue Bee range of honeys. The range was produced in small batches so using bespoke jars was not economical and drawing attention to the unique colours of each honey variant was a must.

We knew that the packaging design must build the foundation of a brand and allow for future product line extensions so we opted for a bold, simple design that complemented the natural colour of the honey. A Rogue Bee brand mark in a strong key colour was developed to help the consumer find their preferred honey variant at a glance.”

This design shows a great deal of promise, the main logo formed from the silhouette of a bee is both eye catching and modern, with the addition of some modern typography and bold colour palette it achieves a lot, however some here at PDB felt that there was still a little more development needed before it was a fully finished design. We also agreed that it would be nice to see the design extended through to a website and branding materials as this lovely little idea could really come to life.

Link: London Studio website

Design student Ric Bixter came up with this idea for elastic band packaging.
The design brief was to “Go into a pound shop and pick a seemingly uninteresting object and rebrand it, increasing the value and interest.”
The stronger the band, the more the box is squeezed. Brilliant!

Ric Bixter is a 2nd year design student at UCLan (University of Central Lancashire). He’s hoping to move to London in September for a year in the profession. Catch him on Twitter @fellbridge.
Back in June he tweeted, “Designing the packaging for elastic bands turns out to be really hard.”
Nice work Ric- we really like what you have done here, we also really liked the actual design brief .

"Anyone who saw the 1986 coming of age movie Ferris Bueller’s Day Off, will know just how important Abe Froman was to the sausage producing industry of Chicago.

Although a private man, Abe was a tenacious and powerful food industry magnate. From humble beginnings as a butcher shop apprentice, he went on to dominate sausage production in the northern states. Often referred to as “the sausage king of Chicago” he foolishly diverted attention, investing heavily on the stock market, losing most of his fortune in a one day 1987 market crash, known as Black Monday.

Now, thanks to a re-invention in collaboration with Robot Food, Abe is back and looking stronger than ever, with a brand new range of sausages. Named Stateside Recipes, the product line-up celebrates flavours from many of the 50 states.

Robot Food developed the proposition, designing a strong identity that reflects Mr. Froman in his hay day. They also created the unique flavour combinations, backed up by regional on-pack tone and provenance marked by an icon, which represents the relevant state."

The logo illustration is by the talented Ryan Berkley from Portland, Oregon.”